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Caféroma™

UK, February 2010

 Innovative coffee solution

 

 

 

 

 

At the forefront of innovation, Selecta has launched a revolutionary new coffee solution - Caféroma™.

Exclusively available from Selecta, Caféroma™ is an innovative coffee solution that brings premium coffee culture to the workplace. It is carefully designed with integrated ingredients, condiments and waste storage units for hassle free maintenance. Caféroma™ combines an easy to use table top coffee machine with Selecta's own brand of great tasting miofino bean to cup coffee, Caféroma™ offers a wide variety of today's most popular hot drinks including latte and cappuccino.

With a growing trend towards premiumisation; Caféroma™ brings the barista to the workplace delivering high quality bean to cup miofino coffee, with 100% skimmed milk* and served in a large, 12oz paper cups with sip lids, all at the touch of a button, and at a significantly lower price than that of the high street.

With 47% of consumers visiting coffee shops at least once a month and 50% of people drinking more take-away than ever before**, Caféroma™ is a stylish one stop shop vending solution that is designed to fit comfortably in any work environment, helping companies meet consumer demands and profit from the on-the-go culture.

"Caféroma™ is an innovative coffee solution that taps into the growing popularity of table top vending machines and consumer demand for premium coffee. There is nothing else like it on the market that combines the convenience and added value of vending with the quality, taste and experience of the high street. With the launch of Caféroma™, there is now finally a stylish coffee vending solution that enables businesses to successfully compete for the on-the-go coffee." Jonathan Barr, Sales and Marketing Director, Selecta UK

Caféroma™ can add style to your work environment whilst also bringing a real benefit to your employees and visitors. Click here for more information on Selecta's new and innovative Caféroma™.

*skimmed milk powder
**Allegra strategies - UK coffee shop market Oct 08
^ EVA market research - Jul 09
 

 

 
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