Balanced Options

In response to a growing demand for more balanced snack and beverage options, and improved displayed nutritional information, we have created the Balanced Options programme, which aims to provide consumers with the choice to have a more balanced diet and help them to lead a healthier life.

What does Balanced Options actually mean?

The Balanced Options programme relates to the Cold Drink’s, Confectionery and Snacks categories. To be included in the Balanced Options range, the product has to satisfy the following criteria:

• Less than 200 kcal
• Less than 6 grams of fat
• Less than 250 mg of sodium (for snacks)
• Less than 5 grams of added sugar (for cold drinks).

We aim to provide at least 10% of our planograms from the Balanced Options range.

To know more about the Balanced Options programme, please see the Balanced Options Brochure.